American Psycho meets The Devil Wears Prada: outrageous body horror for the goop generation
A 29-year-old copywriter realizes that beauty is possibleat a terrible costin this surreal, satirical send-up of NYC It-girl culture.
From Sophia Bannions first day on the Storytelling team at HEBE (hee-bee), a luxury skincare/wellness company based in New Yorks trendy SoHo neighborhood and named after the Greek goddess of youth, its clear something is deeply amiss. But Sophia, pushing thirty, has plenty of skeletons in her closet next to the designer knockoffs and doesnt care. Though she leads an outwardly charmed life, she aches for a deeper meaning to her flat existenceand a cure for her brutal nail-biting habit. She finds it all and more at HEBE, and with Tree Whitestone, HEBEs charismatic founder and CEO.
Soon, Sophia is addicted to her HEBE lifestyleespecially youthjuice, the fatty, soothing moisturizer Tree has asked Sophia to test. But when cracks in HEBEs infrastructure start to worsenand Sophia learns the gruesome secret ingredient at the heart of youthjuiceshe has to decide how far shes willing to go to stay beautiful forever.
Glittering with ominous flashes of Sophias coming-of-rage story, former beauty editor E.K. Sathues horror debut is as incisive as it is stomach-churning in its portrayal of all-consuming female friendship and the beauty industry��s short attention span. youthjuice does to skincare influencers what Bret Easton Ellis did to yuppies. Youll never moisturize the same way again.
Genre: Horror
A 29-year-old copywriter realizes that beauty is possibleat a terrible costin this surreal, satirical send-up of NYC It-girl culture.
From Sophia Bannions first day on the Storytelling team at HEBE (hee-bee), a luxury skincare/wellness company based in New Yorks trendy SoHo neighborhood and named after the Greek goddess of youth, its clear something is deeply amiss. But Sophia, pushing thirty, has plenty of skeletons in her closet next to the designer knockoffs and doesnt care. Though she leads an outwardly charmed life, she aches for a deeper meaning to her flat existenceand a cure for her brutal nail-biting habit. She finds it all and more at HEBE, and with Tree Whitestone, HEBEs charismatic founder and CEO.
Soon, Sophia is addicted to her HEBE lifestyleespecially youthjuice, the fatty, soothing moisturizer Tree has asked Sophia to test. But when cracks in HEBEs infrastructure start to worsenand Sophia learns the gruesome secret ingredient at the heart of youthjuiceshe has to decide how far shes willing to go to stay beautiful forever.
Glittering with ominous flashes of Sophias coming-of-rage story, former beauty editor E.K. Sathues horror debut is as incisive as it is stomach-churning in its portrayal of all-consuming female friendship and the beauty industry��s short attention span. youthjuice does to skincare influencers what Bret Easton Ellis did to yuppies. Youll never moisturize the same way again.
Genre: Horror
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