In the sleepy backwater of Dunraven Road, a group of hedonistic friends are trapped in a deadly prison of their own making. When Zach, their enigmatic leader, brings his long term plans to fruition and paves the way for a sadistic vampire cult, their fragile world begins to break apart. Fuelled by dangerous passions and an insatiable craving for 'red', the group must decide whether to succumb to the sweet lure of the abyss, or stand and fight for their very survival.